Brewd

Discipline: Brand identity / Packaging
Year: 2026

(About the project)

A premium tea subscription that makes its sourcing transparent. Inspired by the Japanese tea ceremony, Brewd turns making tea into a moment of calm. Flowing letterforms, a soft two-tone palette and tactile pouches carry that feeling through the identity and unboxing experience.

Brewd tea in a Japanese garden beside green, yellow and pink subscription boxes. — A moment of calm02

Brewd sourcing transparency card and a dimensional B shop sign. — Identity in the world03

(Sketches & development)

Behind the work.

Finding the letterforms04

Early Brewd packaging layouts and structural sketches. — Packaging exploration05

(Next project)

Brewd

Behind the work.

Prime Cut